About Me

Build trust by telling your story and laying out your core philosophy.

About Me

I believe in substance over slides.

For over a decade, I’ve worked inside deep-tech and B2B companies, building marketing programs from the ground up. I’ve learned that success doesn’t come from bloated PowerPoints or vanity metrics. It comes from a clear strategy, relentlessly executed.

The Philosophy

My Operating System

Clarity First

We will define the problem before we ever discuss a solution.

Docs, Not Decks

Actionable plans belong in documents, not presentations.

Strategy is a Verb

A strategy is useless until it's implemented. I help you do the work.

No Jargon

I speak in plain English about business results, not marketing buzzwords.

Beyond the Boardroom

When I’m not building strategies, I’m usually on two wheels, exploring the connection between the open road and a clear mind. The focus required on a long ride is the same focus I bring to my clients. I’m also an author, exploring themes from technology to transportation. This balance of analytical thinking and creative exploration is the foundation of my work.